4 Basic Corporate Communication Styles for Every Business

How many letters do you read and how many more do you write in a day? Business communication seems to take up so much of one’s time at the office. But the truth is you should be thankful that you have information that you need to accomplish your work. The only shortcoming is when effective communication strategies are not put in place.

The success of the company is closely intertwined with how effective the business organization communicates. In a business, people communicate information in numerous ways. Here are the most common business writing styles you often encounter:

1. Correspondences

Correspondences can range anywhere from formal to the informal. Likewise, they can be official corporate documents or otherwise. Regardless of the business writing style or format used, they simply aim to convey information - hopefully relevant ones.

Business letters e-mails and memos fall into this category. As such, this is the most frequently used business communication method within an organization. Lamentably, this is often the source of miscommunication within an organization. As such effective communication strategies must be developed and implemented at once.

Common problems:

·         Poor grammar

·         Incomplete information

·         Not up to date

2. Reports

Reports on the other hand are often well-documented. They can be routine reports submitted to the superior or special reports asked from an employee. In many instances, writing a report is easy because of the forms and guides that the company provides. On the other hand, there are times when the employee has to build it from scrap. No matter what type of report is asked, the accuracy and completeness of information is expected.

Common problems:

·         Inaccurate information

·         Tampered data

·         Not up to date

3. Proposals

Another type of corporate communication expected within a business organization is a business proposal. This type of corporate correspondence seeks to justify a project a business or any intended course of action. Here, the author must write the advantages of his/her proposal. For an unbiased take on the proposal, the downsides are sometimes mentioned. Proposals offer alternatives to the decision makers of any business organization.

Common Problems:

·         Unclear information

·         Incomplete data

·         Not up to date

4. Instructions

The last type of corporate business writing is the instruction category. These include the corporate handbook, technical manuals, SOPs and the like. These types of corporate correspondences provide information on how tasks are done to the specifications of the company. Providing guidelines and formats when writing instructions is one of the most effective communication strategies a company can employ.

Common problems:

·         Confusing instructions

·         Inconsistent or conflicting information

·         Not up to date

Every business organization should place careful attention to proper corporate communication. The quality of information that is passed along from one person to another greatly affects the success of a business. Moreover, addressing the common problems in business communication will greatly increase productive and increase business success. Suffice to say, proper business correspondence ensures proper corporate communication.

BY PROTAS LEVINA

BAPRM 42657